Selling Your Home

I have the expertise and local market knowledge to sell your home quickly and for the best price.

Listing With Chris Then

When you decide to list with us, my first step is to identify the distinctive qualities of your home. I genuinely believe that the key to selling a property quickly and at the highest market value lies in sharing an exceptional story about it. I leverage all the skills and resources at my disposal to highlight what transforms your house into a home, focusing on everything from its standout features to the finer details. My dedicated in-house marketing team combines stunning photography, captivating videos, and engaging written content to ensure your property truly stands out.
But that's just the beginning. I integrate this storytelling approach with a data-driven strategy to locate the ideal buyer. By analyzing demographic and geographic information alongside market trends, I create a buyer profile tailored to those seeking homes like yours in similar neighborhoods and formulate a comprehensive marketing plan. I execute this plan by utilizing my extensive network across various channels, including social media, press opportunities, the multiple listing service (MLS), Top Agent Network (TAN), and my global market partners. This focused, insights-driven strategy helps present your home's unique narrative to those who are perfectly positioned to purchase.

Throughout this process, I maintain a collaborative approach, staying highly active, deeply engaged, and entirely accessible — available 24/7. So, when would you like to begin?

Learn About Selling Your Home

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When to Sell

Timing is everything when it comes to selling. Luckily, I have the market insights and expertise needed to sell quickly and for the highest price. I will keep you informed about the transaction process and the current state of the housing market. With me as your partner, you'll always know when it's the right time to make your move.

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Preparing to Sell

Now that you've made the decision to sell your house, I will help you put your best foot forward in the preparation process — from walking you through the appraisal and providing staging tips, to advising you on possible renovations or necessary repairs. With my assistance, you'll be armed with the crucial information you need to attract buyers and get the best price possible.

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Attracting Buyers

I will market your home to the right buyers with my comprehensive marketing strategy, including exposure on the most popular real estate websites, and hosting open houses and individual tours for qualified buyers.

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Closing

Congratulations! You've received an offer on your house. But now what? Before completing your transaction, there will be a few last-minute tasks to deal with — are you prepared to tie up any loose ends? Not to worry with me on your team. I will be there to make sure you're ready for everything that comes next, including offering guidance on whether you should accept that offer or not.

Market Your Home With the

#1 Most Visited
Real Estate Brand Online*


*Reflects Total Website Visits for 2023. Source: Comscore 2023 Media Trends

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How I Showcase Your Home

Marketing Your Home
In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.

I am proud to deliver exceptional property marketing that is designed to attract attention, showcase your property’s distinctive qualities and help your home sell quickly and for the best price.

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PHOTOGRAPHY

Our skilled real estate photographer will capture stunning, high-resolution images of your property, expertly showcasing every aspect of your home. These photographs will be utilized in your listing as well as in all accompanying marketing materials.

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VIDEO

With our connections to top videographers and drone operators in the industry, we can create exceptional video showcases of your home featuring striking visuals and breathtaking aerial footage. These videos will be utilized for digital marketing and shared across social media platforms.

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SOCIAL MEDIA

In today's landscape, social media plays a pivotal role in real estate marketing. That's why we continuously explore innovative methods to leverage our active, engaged, and expanding social media following.

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PROPERTY PAGE

We carefully create a distinctive property listing page that highlights comprehensive information about your home, including our thoughtfully curated photographs, detailed property description, floor plans, video content, and additional features.

*Properties that utilized the Coldwell Banker Realty property spotlight marketing plan had a higher average sales price than those properties that did not leverage the plan. Based on plan usage data reported Jan. 1, 2023 through Dec. 31, 2023. Results are not guaranteed.

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RealVitalize® Program

With no fees or interest, you can get your home show-ready without incurring any upfront costs*. Upgrade effortlessly with the RealVitalize program!

Services Available:

  • Staging
  • Cleaning
  • Kitchen & Bathroom Upgrades
  • Handyman Services
  • Curb Appeal Enhancements
  • Electrical Upgrades
  • Carpentry
  • Drywall & Insulation
  • Landscaping
  • Painting
  • Plumbing
  • Junk Hauling
  • Much more

*Seller must pay for work upon earlier of closing, listing no longer being in effect, or 12 months after completion of first job. If settlement proceeds are insufficient to cover the RealVitalize project costs, seller must pay the balance within 15 days after closing. **Based on program data from January 1, 2023 to December 31, 2023 (“Program Data Period”). Commission rates, listing cancellation rates, sales price percentage and percentage of agents that preeport they won the listing with the RealVitalize® Program (collectively, the “Metrics”) were measured during the Program Data Period. To calculate the results, the Metrics of the total Eligible Listings in RealVitalize-available markets were compared with those listings that participated in the RealVitalize program. “Eligible Listings” means residential property listings and excludes some commercial, vacant land, and new construction. This was not a controlled study; correlation does not equal causation. Results not guaranteed and past performance does not guarantee future results. The RealVitalize program cannot be used to prospect for new listings in New Jersey.

Your Guide

From Start to SOLD

Owning a home is one of the biggest financial commitments of your life, so when it comes time to sell your property, it's important to have a trusted advisor. I will help you determine a pricing strategy and expertly market your home to attract the right buyers.

You can depend on me to guide you through the selling process with confidence.

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